Kyle Dominique Cruz - Tan

Client Service Director at BBDO Guerrero

Kyle Dominique Cruz-Tan has a diverse work experience spanning over several years. Starting in 2009, they began as an intern at BBDO Guerrero / Proximity Philippines. From there, they went on to work as an Account Manager at Tribal DDB Manila, where they handled digital marketing services and brand asset development for Smart Communications Inc. Kyle Dominique then moved on to MRM//McCann, where they held the positions of Sr. Account Manager and Account Director. After MRM//McCann, they joined DEVRIES GLOBAL as an Account Manager. Currently, Kyle is working at BBDO Guerrero as a Group Account Director, with a recent promotion to the role of Client Service Director as of January 2022. In this position, they manage the ATL and digital businesses of local, regional, and global PepsiCo brands, including Pepsi, Mountain Dew, Aquafina, Quaker, and Frito Lay. Kyle has led successful campaigns and received several recognitions for their work, including Tambuli Bronze, golds, and silvers in various awards.

Kyle Dominique Cruz-Tan attended De La Salle University from 2006 to 2010, where they obtained a Bachelor of Science in Commerce (BSC) with a major in Advertising Management. Prior to this, they attended St. Jude Catholic School, although no specific degree or field of study was mentioned. In terms of additional certifications, Kyle is a Facebook Certified Creative Strategy Professional, having obtained this certification from Facebook in 2020.

Links

Previous companies

DEVRIES GLOBAL logo
DDB logo

Timeline

  • Client Service Director

    January, 2022 - present

  • Group Account Director

    August, 2017

  • Intern

    September, 2009