Erin Michels

Erin Michels is an experienced marketing professional currently serving as an Account Supervisor and previously as an Account Manager at BBDO MW since August 2022, working on brands such as SPAM, Black Label Bacon, and Hormel Pepperoni. Prior experience includes a Marketing Specialist role at Sub-Zero Group, Inc., where responsibilities included managing brand strategy communications, executing email campaigns, and developing marketing playbooks. Erin has also held notable positions during academic pursuits at the University of Wisconsin-Madison, including Account Planner and Account Director for course projects, and Director of Client Services in the UW-Madison Advertising Club, where a focus on client relations and campaign strategy was paramount. Involvement in the Association for Women in Communications solidified leadership skills through professional networking initiatives. Educationally, Erin holds a Bachelor of Arts degree in Strategic Communication from the University of Wisconsin-Madison.