Anna Carolina Schermak Alves

Lead Generation Specialist at BBTV

Anna Carolina Schermak Alves has a diverse range of work experience. Anna Carolina started their career as an intern in media and social media roles at Unique DB and Duplo D Design e Desenvolvimento. Anna Carolina then worked as an Analyst in Marketing at Muito Mais Digital - MMD, where they were responsible for online content production, community management, and campaign analysis. Anna later worked as a Manager of Social Media Marketing at 8itobits, where they developed content strategies, managed social media platforms, and analyzed results for clients like Bethesda Softworks and Livraria Sebinho. Anna Carolina also worked as a Social Media Consultant at Elias Mattar Assad Advogados Associados and as an Analyst of Communication and Marketing at Associação Brasileira de Advogados Criminalistas, where they developed and executed content strategies and managed social media accounts. Anna's experience at BBTV involved roles as a Lead Generation Specialist and an Audience Development Specialist, where they provided strategic insights and personalized analytics on topics such as content strategy, SEO, and monetization across various social media platforms. Most recently, Anna worked as an SEO Specialist at Flow Games, where they developed SEO strategies, conducted data analysis, and performed market research.

Anna Carolina Schermak Alves has a diverse education history. Anna Carolina completed a Marketing degree at Centro Universitário Internacional UNINTER from 2010 to 2012. In 2012, they attended Centro Europeu, where they focused on studying the Italian language. Anna is currently pursuing a degree in Community Manager at EBAC - Escola Britânica de Artes Criativas e Tecnologia, starting in 2021 and expected to complete in 2023. Additionally, they are enrolled in EBAC again, this time for a course in Direção de Fotografia, scheduled for 2022-2023.

In terms of certifications, Anna has obtained several. Some notable certifications include Aprofundamento em SEO from RD Station and TRABALHO SEM ASSÉDIO from Perestroika in 2024. Anna Carolina earned certifications in influencer marketing, rebranding, and data-driven decision-making in 2023. In 2022, they obtained a certification in the management of YouTube music rights from Google. Anna has also participated in various events, such as the Encontro Brasileiro dos Advogados Criminalistas and the LúDICO Online Event as a speaker and organizer.

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