Athena Leal Scavino

Athena Leal Scavino is a seasoned marketing professional with extensive experience in digital sales and content strategy. Currently serving as a Senior Digital Sales Specialist at BBVA since February 2021, Athena previously held the position of Content Lead Latam at Fandango, focusing on content development and monetization strategies. With a background that includes roles such as Digital Marketing Coordinator at Laborum Perú and Digital Marketing Analyst at LG Electronics, Athena has demonstrated strong capabilities in executing marketing plans and managing digital platforms. Athena’s career began with positions at iPublico Group and Media Marketing Lab, where skills in campaign analysis and client coordination were honed. Educational qualifications include a degree in Communications and Advertising from Universidad Peruana de Ciencias Aplicadas and a specialization in Social Media Management from Universidad de Palermo.