Yevgenia Gorbatenko

Yevgenia Gorbatenko is a seasoned marketing research professional with extensive experience in leadership roles. Currently serving as Head of Marketing Research at Bank CenterCredit and Alfa-Bank since 2022 and 2019 respectively, Gorbatenko also holds the position of Head of Qualitative Department at Ipsos since 2013, demonstrating expertise in client negotiations, research organization, report analysis, and innovative research techniques. With a proven track record of moderating over 800 focus groups, Gorbatenko's career began as Research Director at Key Points from 2001 to 2013. Educationally, Gorbatenko holds a Bachelor of Science in Geography from Kazakh National University, completed in 1997.