BDA
Craig Anderson is a seasoned event management professional with extensive experience in retail and event coordination. Currently serving as a Retail Event Project Manager at BDA, LLC since November 2018, Craig manages teams ranging from 3 to 20 members and oversees the planning of pop-up shops. Additionally, Craig works as a Team Lead at ATN Event Staffing, coordinating Brand Ambassadors for events, and as an Event Manager at Two Dots Productions, facilitating significant events like the Floor & Decor Grand Opening. Craig's background also includes roles as a Brand Ambassador for multiple companies, including Creative State Marketing, and previous positions in quality control and production management. Craig holds a Bachelor's degree in General Studies from Indiana University Indianapolis, obtained in 2011.
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BDA
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BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.