BDA
Helen Julion is a seasoned supply chain and international sourcing expert with over 25 years of experience in the field. Currently serving as a Supply Chain Manager and Import Manager at BDA, Inc. since May 2010, Helen Julion specializes in managing the sourcing of goods overseas, ensuring on-time delivery, product integrity, and compliance with customs and safety regulations. Previously, Helen Julion held the position of International Sourcing Manager at Evigna Brand Insight, where responsibilities included strengthening vendor relationships and ensuring quality standards for materials. Earlier roles as International Sourcing Manager at The Beanstalk Group and HALO Branded Solutions focused on global sourcing of branded merchandise, while the career began as an Admin/Sales Assistant at Creative Concepts in Advertising. Helen Julion holds a degree in Business from Michigan State University.
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BDA
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BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.