BDA
Lisa Battistoni is an accomplished director with extensive experience in e-commerce and merchandising. Currently serving as the Director of Client Services, Program Sales at BDA, LLC since August 2018, Lisa previously held various influential roles at Nordstrom from 1992 to 2017. In their tenure at Nordstrom, notable achievements include growing the Shoes division into a $1B+ annual business, leading the e-commerce merchandise strategy to achieve $1B in annual revenue, and delivering 60% year-over-year growth as Divisional Merchandise Manager. Lisa possesses a Bachelor’s degree in Marketing of Textiles and Apparel / Finance from the University of Illinois Urbana-Champaign.