Rachel Hall is a media strategist and the co-founder of Be Addressable, where they focus on delivering measurable marketing effectiveness through data-driven approaches. Previously, they held significant roles at ZenithOptimedia, Communication Partners UK, and Pintarget, where their work earned accolades such as the Thinkbox TV Planning Award for Best Use of a Small Budget in 2023. Rachel holds a BA (Hons) in Economics from the University of the West of England and completed a Mini MBA in Marketing. Through their extensive experience, they assist brands in optimizing their media spend across various sectors.
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