Joey Lai

Joey Lai is an accomplished marketing professional with extensive experience in leading and executing marketing strategies across various regions and industries. Currently serving as the Director of Marketing Programs at Beamery since May 2022, Joey previously held multiple senior roles at JAGGAER, including Head of Corporate Marketing and Senior Regional Marketing Manager. In these capacities, Joey guided teams to enhance brand visibility, optimize demand generation, and drive strategic marketing initiatives in diverse global markets. Earlier career experiences include roles at Coface, Campbell Arnott's, Avaya, and Super Retail Group, where Joey developed comprehensive marketing plans, managed brand positioning, and executed successful campaigns. Joey holds a Bachelor of Commerce degree in Marketing and Finance from UNSW, attained in 2012.