Beaulieu International Group
Sophie Abeele has extensive experience in digital marketing and communications, currently serving as Digital Marketing Manager at Beaulieu International Group since March 2012, where responsibilities include leading global digital marketing initiatives across all divisions. Prior roles include Marketing & Product Manager for BerryAlloc, focusing on product range development and online media, as well as Marketing Manager at CROC'IN & ROLPH&ROLPH, where marketing strategy was developed for both print and digital media. Earlier experience includes Director of Marketing & Communication for Le Roi du Matelas/De Matrassenkoning, where an e-commerce site was launched, and Senior Consultant at Porter Novelli, providing strategic advice to international and local clients. Educationally, Sophie Abeele holds a Master's degree in Languages from Université catholique de Louvain and a postgraduate qualification in multilingual business communication from Ghent University.
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Beaulieu International Group
Beaulieu International Group (B.I.G.) is a global specialist in raw materials (polymers and technical sheets), engineered solutions (yarns, fibres and technical textiles) and flooring solutions for the residential and commercial markets (vinyl rolls, vinyl planks and tiles, laminate, parquet, wall-to-wall carpet, needle felt, artificial grass and mats) as well as upholstery fabrics. Headquartered in Belgium, B.I.G. employs over 4,900 people worldwide in 19 countries throughout Eurasia, America and Oceania and serves customers in 152 countries. In 2022, B.I.G. reported sales of €2,43 billion. As a global family business, Beaulieu International Group develops and co-creates - in an innovative, entrepreneurial and sustainable way - flooring and material solutions to enhance the quality of living and working for every generation. We work purposefully to build a sustainable future. Our sense of entrepreneurship and our ambition enable us to continue to grow together with our employees, customers, suppliers, shareholders and the society in which we operate.