Melody Hsieh-Hornstra is the founder and CEO of Asa Products Inc. (Mobo Cruiser), a company focused on providing a great experience through innovative and stylish products that encourage a fit and fun lifestyle. In 2012, they became the Chief Beauty Officer at Beautiful Glow, a beauty and wellness spa. In 2013, they joined Fum Da Electronics Handels GmbH (Mobo Cruiser Europe) as the Head of Global Marketing for Mobo Europe.
Melody Hsieh-Hornstra pursued their education with a strong focus on business administration. Melody began their academic journey in 1997 at the University of California, Riverside, where they earned a Bachelor's degree in Business Administration. Following this, they furthered their studies at the USC Marshall School of Business and obtained a Master's in Business Administration (MBA) degree between 2006 and 2008. Throughout their education, Melody maintained a consistent focus on enhancing their understanding and expertise in the field of business administration.
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