Becca
Alyce Bonnar is currently the Vice President at Becca, where she oversees communications, media relations, marketing, social media, influencer relations, and events for hospitality brands. Previously, she held positions as an Account Director at Bullfrog + Baum and Hanna Lee Communications, where she developed strategies to raise brand awareness and drive business growth. Alyce also has experience in account supervision at Wagstaff Media & Marketing and as an Account Coordinator at XA, The Experiential Agency, Inc. In addition to her work in the hospitality industry, Alyce has a background in Human Resources, where she audited employee files and consulted on record compliance. She also has experience as a Student Teacher at Holt High School, teaching English Language Arts. Alyce holds a Master of Arts in Classroom Management from Michigan State University and a Bachelor of Arts in English Language and Literature.
Becca
Becca stands at the intersection of what people eat, where they stay, and what they buy, with nearly two decades success generating demand, awareness and revenue for some of the best brands in the world. With offices in New York City & Los Angeles, the agency has been recognized by the New York Observer’s 50 Most Powerful PR Firms (#11 in 2019) and most recently by Forbes’ 2021 Best PR Agencies in America.