BeCore Experiential Marketing Agency
Derek Knies has a diverse work experience in the field of experiential marketing and event production. Derek most recently worked at BeCore Experiential Marketing Agency, starting in 2021 as the Director of Production and later transitioning to the role of VP of Production in 2023. Before that, Derek was employed at AMP Agency, where they held positions of increasing responsibility from 2017 to 2021. Their roles included Associate Director of Experiential Production/Project Management, Director of Experiential Production, and Senior Manager of Consumer Engagement. Prior to their time at AMP Agency, Derek worked at 206inc as Manager of Consumer Engagement and Associate Manager of Consumer Engagement. Derek also held various internships in marketing roles at companies such as Projectline, Groundspeak, DRY Soda, and thinkspace. Additionally, Derek has entrepreneurial experience as the Founder and Marketing Director of Cake in a Jar. Throughout their career, Derek has demonstrated expertise in team leadership, project management, budgeting, vendor procurement, event logistics, and contract negotiation.
Derek Knies completed their Bachelor of Arts in Business Administration, specializing in Marketing, Entrepreneurship, and Economics, at the University of Washington from 2008 to 2012. Prior to that, they attended Kentwood High School, although specific details about their degree or field of study during this time were not provided.
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BeCore Experiential Marketing Agency
Welcome to BeCore. For years, we’ve helped brands create awareness, educate, sample/trial products, develop brand affinity, change perception, launch new products, and increase revenue. Using live experiences, we connect with communities, eliciting an emotional response that creates meaningful and lasting memories. Permitting one-on-one conversations showing people how you are not like the others. We believe in stoking emotion through interaction, showcasing stories visually, and allowing guests to be a part of something that pulls at their core. We also recognize the power of social to amplify reach by spreading your message to a wider audience than those physically in attendance. We know that anything is possible. Nothing is too big or too wild. Crafting something awe-inspiring is what we live for. For us, it’s all about creating real experiences that foster human connection.