Veronica Sotera

Veronica Sotera has had a varied and successful career, beginning in 2013 when they co-founded Sapury and served as a Product Manager. Veronica then worked as a Seminar Coordinator for Università di Catania in 2014, followed by Business Consultant for Lookii and Strategy Operations Consultant for Marletta Brokers. In 2016, they began working for Marriott International as a Sales Specialist & Loyalty Program Representative and achieved a 17% quota increase. In 2018, they joined The Asset Management Exchange as an Associate Director - Digital Product & Project Lead, where they oversaw the development of a new SaaS product, including KPIs for lead generation and conversion. In 2022, they moved to BEE Content Design as a Growth Product Manager and to Carne Group as an Associate Director.

Veronica Sotera has a Master of Science in an unspecified field from University College Cork, which they obtained in 2018. Before that, they obtained a Bachelor's Degree in Business Administration from Università di Catania in 2016. Additionally, they have obtained several certifications, including the Product-Led Growth Fundamentals Program from ProductLed in 2022, Inbound Marketing, Inbound Sales & Marketing Automation from HubSpot Academy in 2022, Product Analytics from Product School in 2022, IELTS Certification - CEFR LEVEL C1 from IELTS Official in 2017, Cambridge English: Advanced (CAE) – CEFR level C1 from Cambridge Assessment English in 2017, Business Training Program "Make It" from Intesa Sanpaolo in 2013, Web and Social Media Marketing from Adecco in 2012, and Project Management Professional (PMP)® from Project Management Institute (PMI) in 2020.