Behaviour Lab
Lasse Kruse Larsen is a seasoned Senior Product Designer currently at ION since January 2023, with prior experience as a Senior Product Designer at Livi UK from October 2021 to December 2022, where responsibilities included leading design vision and implementation of A/B testing processes for both clinician and patient-facing products. Lasse's career also includes roles as a Senior UX/UI Designer at Eva Health Technologies, UX Designer & Developer at CloudMade focusing on HMI for intelligent vehicles, and System & UX Designer at Chromaviso managing comprehensive digital product development. With foundational experience in digital project management and design from LIGHTCARE, alongside earlier positions in data analysis at COWI and graphic production at Aarhus University, Lasse holds both a Master's and Bachelor's degree in Information Technology - Product Development from Aarhus University.
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Behaviour Lab
At Behaviour Lab, we see it as our mission to improve the way that the world makes investments; by together developing strategies and decision-making processes which reduce the negative effect that biases have on performance. Working with asset managers, private equity firms, insurance companies and executive boards we improve performance by identifying decision making negatively impacted by unconscious bias. We use analytics and behavioural science to look at their impact on performance, and how to limit these effects. We are passionate about continuous improvement, as individuals, as teams and organizations. Being able to measure and reflect on our own decisions and how we make these is a critical first step in such a journey. Learn more about our company at www.behaviourlab.com. For Insights and to listen to the Behaviour Lab podcast copy and paste this link into your browser: www.behaviourlab.com/insights. For professional investors whom want to drive investment performance, please get in touch: info@behaviourlab.com