BeHeard Labs
Sara Griffin is a seasoned marketing executive with extensive experience in strategic leadership roles. Currently serving as an Advisory Board Member at BeHeard Labs and Scrollmark since January 2025, Griffin contributes expertise in leveraging AI to enhance customer insights and social media engagement. Previously, Griffin held the position of Chief Marketing Officer at The Shade Store and Chief Marketing and Analytics Officer at Saks OFF 5TH, directing marketing strategies and reporting directly to top executives. Additional experience includes senior marketing roles at Hudson's Bay Company and Saks Fifth Avenue, as well as consultancy positions at Monitor Group and Unilever. Griffin holds an MBA in Marketing and Management from The Wharton School and dual Bachelor of Arts degrees in Economics from Yale University.
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