Shannon Maher

Chief Marketing Officer at Bel Brands USA, Inc.

With over 15 years of experience in brand marketing, Shannon currently oversees growth and strategy for the Bel portfolio in the U.S., including iconic brands like Babybel, The Laughing Cow, Boursin, Kaukauna, Merkts, and Price*s. Working closely with the global and local teams for each brand, she’s responsible for delivering marketing plans and innovation that meet consumer needs in her market, while also meeting both growth and CSR goals for the U.S.

Shannon began her career in media strategy roles at Zenith Media and OMD before transitioning to brand management at Bel Brands USA in 2010. Shannon briefly left Bel for a brand management role with the Topps Company in New York City, before rejoining Bel in 2016.

Org chart

Peers

Timeline

  • Chief Marketing Officer

    Current role

  • VP, Marketing

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