Alexandra Parodi

Alexandra Parodi is a skilled professional currently serving as a Category Innovation Analyst in Strategy S&C at Belcorp since November 2023. Prior experience includes an Integrated Management System Assistant role at GEOHidráulica and a Marketing Co-op position at PUMA Group, where contributions included assisting with Christian Pulisic’s Legacy Program and coordinating marketing assets and events. Alexandra's background also features project management and consulting internships, with a focus on client outreach and organizational restructuring, as well as community management for brand visibility. Educational qualifications encompass a Bachelor of Science in Business Administration and Communication Studies with a focus on Marketing from Northeastern University, and a degree in Business Administration from Universidad de Lima.