Florent Diverchy

Florent Diverchy is an experienced marketing intelligence manager currently at Produpress since April 2022, specializing in transforming raw data into actionable marketing insights for various brands, partners, and clients within the automotive ecosystem. Diverchy serves as a member of multiple expert groups, including the European Commission's initiative on enhancing the use of new data sources for official statistics and the European Data Protection Board. In addition to a successful freelance career as a digital marketing consultant and mentor since 2012, Diverchy holds notable roles in academia, including coordination and lecturing at various institutions, alongside active participation as a jury member for numerous competitions and initiatives in the marketing sector. Education includes advanced degrees in man-machine communication and software engineering from Avignon Université and Université Savoie Mont Blanc, complemented by a Bachelor of Science in physical sciences.