Laura Marcela Malaver

Laura Marcela Malaver is an accomplished professional with extensive experience in sales communications, digital marketing, and editorial coordination across the automotive and technology sectors. Currently serving as the Head of Sales Communications & Marketing Americas & SPPO at Believe, Laura has held various roles, including Digital Marketing Manager and coeditor at El Financiero, where responsibilities included content creation and management for the "Autos & Toys" supplement. Laura's expertise also encompasses digital strategy development and execution with significant achievements, such as a remarkable 900% growth in a YouTube channel within a month. With a strong educational background, including multiple master's degrees in commercial management and digital marketing, Laura has proven proficiency in client relations, social media strategy, and digital campaigns throughout a diverse career spanning various reputable companies.