Matthew Heil is currently the Head of Market Intelligence at Believe, where they focus on strategic data analysis to drive informed decision-making. Previously, they held various roles at Warner Music Group from 2008 to 2010, culminating in significant leadership positions such as Senior Director of Partner Insights and Director of Consumer & Market Research. In these positions, Matthew enhanced data fluency across global teams, managed cross-market projects, and developed analytical tools that improved customer retention strategies. Their expertise in data visualization and storytelling has been instrumental in fostering analytics-driven environments and effective negotiations with major partners.
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