Bahaa Elhag

Bahaa Elhag currently serves as the General Manager at Bell Lifestyle Products Inc, leading transformational growth within one of Canada's top natural health companies by spearheading innovation and market expansion. Previously, Bahaa held the position of Managing Director at NOVONEX, where responsibilities included driving sustainable business performance, optimizing P&L, managing stakeholder relationships, and leading product launches. Earlier experience includes roles as Business Unit Head at GSK and Novartis, and Commercial Head at Mead Johnson Nutrition, with a consistent focus on driving sales growth and developing effective business strategies. Bahaa's educational background includes a BSc in Pharmaceutical Sciences from Tanta University, a Postgraduate degree in Business Administration from the University of Leicester, a Professional Certificate in Canadian Business from York University, and a PMP certification from the Project Management Institute.