Erika Cherelle Rodriguez

Account Director at Belo + Company

Erika Cherelle Rodriguez has a diverse work experience spanning various roles and industries. Starting in 2014, they worked as an AT&T Stadium Tour Guide for the Dallas Cowboys, where they provided excellent customer service and collaborated with other tour operatives. In 2015, they held the role of Vice President of American Advertising Federation at The University of Texas at Arlington. Erika Cherelle also worked as an Internal Communications Intern at Sabre Corporation, where they managed communication strategy and placed 2nd in an intern case competition.

In 2016, Rodriguez joined M/C/C as a Digital Campaign Coordinator before moving on to Simpli.fi, where they served as both an Account Manager and later a Senior Account Coordinator. In these roles, they built and managed relationships with clients, executed advertising campaigns, analyzed performance data, and implemented optimization techniques.

Rodriguez was heavily involved in the advertising industry as well, holding multiple roles within various Ad 2 organizations. Erika Cherelle served on the Board of Directors for Ad 2 Dallas, where they held positions such as President, Secretary & Treasurer, and Programs Chair. Erika Cherelle was also involved with Ad 2 Houston as a Treasurer, and with AAF District 10 as a District 10 Ad 2 Representative.

Most recently, Rodriguez worked at Medium Giant (formerly Belo + Company) as an Account Manager, Senior Account Manager, and currently as an Account Director. Erika Cherelle'sresponsibilities in these roles include managing accounts and client relationships.

Additionally, Rodriguez holds the position of Second Vice Chair at Ad 2 National, showcasing their leadership and involvement in the advertising industry at a national level.

Erika Cherelle Rodriguez has a Bachelor of Arts (B.A.) degree in Advertising and Public Relations from The University of Texas at Arlington. Erika Cherelle also holds a Leadership Certification from UT Arlington, although the specific month and year of obtaining this certification are not provided.

Links

Timeline

  • Account Director

    March, 2022 - present

  • Senior Account Manager

    January, 2020

  • Account Manager

    January, 2019

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