Simone Sancho

Simone Sancho is a dynamic entrepreneur and leader with extensive experience in the beauty and retail sectors. As the Founder and CEO of Belong Be since August 2021, Simone has established a marketplace that supports independent beauty brands in Latin America. Additionally, Simone co-founded EVE NFT, where engagement in gender equality and financial inclusion initiatives is a priority. A past Digital, Omnicommerce & IT Director for prominent companies like Imaginarium and Puket, Simone has a strong background in digital marketing and loyalty programs, notably during a tenure at SEPHORA as the Digital Marketing Executive Manager for LATAM. With foundational expertise from co-founding Netpoints Fidelidade S.A. and holding a PMP certification, Simone's educational background includes master's degrees in Market Intelligence and International Economic Negotiations from prestigious institutions.