Renata Ribeiro

Head Of Paid Media at BENlabs

Renata Ribeiro has a diverse range of work experience in various roles and industries. Renata is currently the Director of Paid Media at BENlabs since October 2021. Prior to that, they worked as the Director of Social Media at ICON MEDIA from June 2019 to October 2021. Renata also has experience as a Social Media Consultant at Sweety High from June 2018 to February 2019, and as an Audience Development / Social + Digital Management Consultant at BESE from March 2018 to May 2018.

In addition, Renata worked as a Senior Digital & Social Media Manager/Producer at IMG from November 2015 to December 2017. Renata was responsible for developing social and digital marketing strategies for various properties, resulting in significant growth of followers on Facebook.

Renata's previous roles include working in Social Media & Integrated Marketing at Disney ABC Television Group, Talent Management and Creative Marketing at New Wave Entertainment, Sales and PR Intern at Zac Posen, and Public Relations Intern at People's Revolution.

Prior to their professional career, Renata worked as a Marketing and Community Service Representative at Write On from September 2009 to April 2010.

Renata Ribeiro has pursued continuing education at UCLA, where they completed the Extension Program from the School of Theatre, Film, and Television. Additionally, they obtained a Bachelor of Business Administration (B.B.A.) from Babson College, with a focus on Marketing and Business Management. Renata also participated in a Study Abroad program at Université Paris-Sorbonne, where they pursued Liberal Arts studies. Furthermore, they attended AHS, although no specific degree or field of study is mentioned for this institution.

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