Marketing Team

The Marketing Team at BenBella Books is responsible for promoting the company's diverse range of nonfiction titles and occasional fiction work. This team employs creative marketing strategies, manages dynamic campaigns, builds strong author partnerships, and strategically penetrates niche markets to optimize book visibility and sales. They work collaboratively to ensure each book, including their renowned Smart Pop series, reaches its target audience effectively, contributing to the company's success and its noteworthy bestsellers.