Amy Kraft

Amy Kraft is a seasoned professional in children's media and content development with extensive experience across various organizations. Currently serving as the Director of Digital Content Development at Benchmark Education Company since May 2024, Amy Kraft focuses on enhancing the educational games catalog and improving production processes. Prior to this role, a significant tenure as Senior Director of Development and Children's Programming at Pinna involved establishing a comprehensive content operation during its startup phase. As a co-founder of Monkey Bar Collective, Amy Kraft specialized in cross-platform family media, while previously engaging as a Producer and Game Designer in an independent capacity, collaborating with renowned clients such as Jim Henson Company. Additional roles include consulting for Speakaboos and contributing to WIRED's parenting blog. Educational qualifications encompass an MFA in Photography and Related Media from the School of Visual Arts and a BA in Fine Art from DePaul University.