Joy Shields, DBA, MBA, MS, is a seasoned educator and marketing professional with extensive experience in academia and industry. Currently a Lecturer at Benedictine University, Joy specializes in training Executive MBA students in marketing through a blend of theory and practical application. As an Adjunct Professor at Saint Xavier University, Joy instructs on various marketing topics, emphasizing the consumer journey and brand management. Previous roles include Senior Account Manager at The Food Group, where strategic B2B and B2C marketing campaigns were developed, and events management at JLS Events & Promotions. Joy holds advanced degrees, including a Doctorate in Consumer Behavior and an MBA focused on Internet and Social Media Marketing.
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