Benefit Cosmetics
Catherine KIM is currently working as a Global Marketing Manager at Benefit Cosmetics. Catherine (Hye Geun) has previous experience in international communications project management at L'Oréal, as well as digital specialist roles at GIORGIO ARMANI and BIOTHERM. With a background in luxury brand management from ESSEC Business School, Catherine also has experience in online viral marketing, social media management, PR assistance, and retail and training experiences in the beauty and fashion industry. Catherine (Hye Geun)'s education includes a Bachelor of Arts in Political Science and Diplomacy from Yonsei University.
Benefit Cosmetics
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Benefit Cosmetics is the San Francisco-based makeup brand that believes laughter is the best cosmetic. Benefit is the No. 1 Brow Brand Worldwide and is synonymous with fun, instant beauty solutions. Founded in 1976, the beauty brand has swept the world with one-of-a-kind cult favorite products like Benetint, BADgal BANG Mascara, the POREfessional Face Primer, Hoola Bronzer, Precisely, My Brow Pencil and Gimme Brow+. Benefit is one of the fastest growing prestige beauty brands in the business with locations in 59 countries across 5 continents. With more than 3,000 BrowBars with over 6,000 aestheticians worldwide, Benefit has become the brow destination for both product and service! Benefit is part of the world’s leading luxury products group, Louis Vuitton Moet Hennessy.