Toto Haba

Svp, Marketing & Communications at Benefit Cosmetics

Toto Haba is an experienced marketing and communications professional currently serving as SVP at Benefit Cosmetics since June 2013, where the brand is recognized for its unconventional and engaging approach to beauty. Previously, Toto held positions such as Visiting Lecturer at The New School, Group Director of Delivery & Operations at Organic, and Program Office Manager for Technology & Mergers at McKesson's Oncology Therapeutics Network. Earlier career experience includes serving as a Senior Business Analyst/PM in Technology at Bristol-Myers Squibb and as a User Interface Designer/Developer at Viant Consulting & Web Design. Toto holds a Bachelor of Arts degree in Fine/Studio Arts from the University of California, Santa Cruz, completed in 1996.

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San Francisco, United States

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Benefit Cosmetics

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Benefit Cosmetics is the San Francisco-based makeup brand that believes laughter is the best cosmetic. Benefit is the No. 1 Brow Brand Worldwide and is synonymous with fun, instant beauty solutions. Founded in 1976, the beauty brand has swept the world with one-of-a-kind cult favorite products like Benetint, BADgal BANG Mascara, the POREfessional Face Primer, Hoola Bronzer, Precisely, My Brow Pencil and Gimme Brow+. Benefit is one of the fastest growing prestige beauty brands in the business with locations in 59 countries across 5 continents. With more than 3,000 BrowBars with over 6,000 aestheticians worldwide, Benefit has become the brow destination for both product and service! Benefit is part of the world’s leading luxury products group, Louis Vuitton Moet Hennessy.