Juan Soltero serves as the Northern California Area Sales and Operations Manager at Benestar Brands since January 2021, overseeing sales and operations activities for a team of five and implementing improvements in internal processes while providing mentorship. Prior to this role, Juan worked at The Coca-Cola Company/Odwalla from September 2010 to August 2020 as a District Sales Manager, managing a $3.2 million portfolio and leading a seven-person team to consistently surpass sales metrics.
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