Daria Rychagova

Daria Rychagova has extensive experience in the e-commerce field. Daria started their career at Lacoste Russia as an E-commerce Specialist, where they were responsible for various tasks such as coordinating site work, managing content, and monitoring marketing strategies. Daria then worked as an E-commerce Project Manager at FURLA, where they excelled in managing e-commerce projects. Later, they joined FOREO as an E-commerce Manager and played a crucial role in optimizing e-commerce operations. Daria then worked at H&M as an E-commerce Generalist, focusing on visual merchandising. Currently, they hold the position of Head of e-commerce at Benetton Group. Overall, Daria has demonstrated their expertise in e-commerce management and has a strong track record of success in various roles.

Daria Rychagova completed their Bachelor's degree in Museum Studies at the Russian University of Humanities from 2008 to 2014. Daria then pursued a Master's degree in Business Informatics at the Higher School of Economics from 2015 to 2016.