Benjamin Barker Group (BB Group) is a premium lifestyle and fashion company founded in 2009 by Melbourne-based designer Nelson Yap.
We have grown since our humble beginnings in 2009 as a 60-square metre store with only two employees, to what is now a dynamic and successful eight-figure business. Affirmed by our success, we are constantly looking for new opportunities, and are aiming towards regional and international expansion plans.

BB Group comprises of the following brands and businesses:
• Benjamin Barker – Menswear 
• BB Tailors - Bespoke men's tailoring
• The Assembly Ground Store – a creative retail space that connects the community with inspirational living, expression of style, freedom of play and street culture
• The Assembly Ground – Specialty coffee and bistro-food cafe
• B Burger – Fast-casual dining concept offering premium yet affordable burgers

Apparel & Fashion

Consumer Goods

E-Commerce

Benjamin Barker Group

Org chart

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