Ryan Fitter

Ryan Fitter is an accomplished Ecommerce professional with extensive experience across various roles in the industry. Currently serving as an Ecommerce Merchandiser at Bensons for Beds since March 2024, Ryan manages the product lifecycle, pricing, and promotions for over 25,000 SKUs while enhancing website content through Akeneo PIM. Previously, as an Audience Development Manager at Increase Group, Ryan focused on high-value sales outreach and promoting executive attendance at key events. As Ecommerce and Digital Marketing lead at StyleCafe, Ryan successfully managed two Shopify stores, achieving a 1.8% increase in conversion rates. Ryan's background includes significant contributions as an Ecommerce Executive at Lancashire Textiles Ltd and LBS Horticulture, where website redesign and revenue generation were prioritized. Ryan's career started with an apprenticeship at Rapid IT Ltd, gaining foundational skills in online sales and equipment refurbishment.