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Rebecca Burstein

Executive Director, Brand Marketing And Creative Services at Bentley University

Rebecca Burstein has a diverse range of work experience spanning multiple industries. Rebecca currently serves as the Executive Director of Brand Marketing and Creative Services at Bentley University, where they lead a team in building and enhancing the university's brand. Prior to this, they worked as an Adjunct Lecturer in Marketing and an Instructor in Career Development at the same institution. Burstein also founded and served as the Principal of Burst Marketing Strategy, providing marketing operations and strategy services to clients in retail, healthcare, and higher education. Additionally, they held various roles at athenahealth, TripAdvisor, Staples, Shaw's Supermarkets, Ketchum, and the Smithsonian Institution, where they gained expertise in patient engagement, CRM, content marketing, and press assistance. Burstein has demonstrated success in developing and executing marketing strategies, conducting research, implementing rebranding initiatives, and driving customer engagement and conversion.

Rebecca Burstein holds an MBA in Business Administration and Management from The Tuck School of Business at Dartmouth and a BA in Communication and Sociology from Tulane University.

Location

Wellesley, United States

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Bentley University

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Bentley is more than just one of the nation’s top business schools. We’re a transformative living-learning community that prepares ethical students to use their business know-how to make a positive difference in the world. With a blend of business, technology and the arts and sciences, we provide students with critical thinking and practical skills to help them collaborate effectively in different settings and prepare them to lead successful, rewarding careers. If you’re interested in changing the world, we’d like to help.


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11-50

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