Nathaniel Reed

Senior Manager, Marketing Systems & Lead Analytics at Bentley Systems

Nathaniel Reed has a diverse work experience in marketing and technology roles. Nathaniel is currently a Senior Manager at Bentley Systems, where they specialize in marketing systems and lead analytics. Prior to that, they held various positions at Bentley Systems, including Senior Manager of SMB Digital Marketing and Manager of Digital Marketing.

Before joining Bentley Systems, Nathaniel worked at The Wharton School as Associate Director of Marketing Technology, where they managed marketing automation platforms and developed effective marketing and sales strategies. Nathaniel also served as a Senior Web Developer at The Wharton School, where they implemented CRM and marketing automation platforms and developed the website into an enterprise CMS platform.

Nathaniel's early career included working at Innate Design as a Principal Graphic Designer and Web Developer. Here, they focused on visual branding, marketing content development, and customer engagement, while also integrating various CRM systems.

Prior to that, Nathaniel worked at The Associated Press as an Editorial Assistant and Headline Writer, where they were responsible for rewriting local newspaper headlines and crafting SEO-friendly titles for Capitolwire.com.

Nathaniel Reed holds a Bachelor of Arts degree in Graphic Design and Fine Arts from Huntington University. Nathaniel has also obtained additional certifications, including Digital Marketing Analytics from ELVTR in 2021, Salesforce Certified Pardot Specialist from Salesforce in 2017, and Inbound Certification from HubSpot in February 2016.

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Previous companies

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Timeline

  • Senior Manager, Marketing Systems & Lead Analytics

    May, 2023 - present

  • Senior Manager, SMB Digital Marketing

    December, 2021

  • Manager, Digital Marketing

    February, 2021

  • Engagement Marketing Manager

    August, 2018

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