As Account Executive, Felicia is responsible for marketing stories to the media, creating and implementing media and campaign strategies, writing press releases, and managing client accounts. Before joining BCG, Felicia worked as an assistant buyer for women’s outerwear at Bloomingdale’s,where she facilitated market appointments, supported the buying team by developing strong vendor relationships and assisted in curating seasonal brand stories. Prior to that, she served as an assistant buyer for sleepwear and intimate apparel at Bloomingdale’s, an intern in the fine watches and jewelry buying department at Saks Fifth Avenue and an intern on the sales team at Andrew Marc. Felicia holds a BA in Marketing and Strategy and Management Consulting from Emory University’s Goizueta Business School.
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