Allyson Letteri is a seasoned marketing professional with extensive experience in advising tech startups, as indicated by the role of Marketing Advisor at Allyson Letteri Marketing since September 2021. Allyson is the author of "Standout Startup," a comprehensive guide designed to help startup leaders establish effective marketing strategies. Prior roles include Vice President of Marketing at Handshake, where management of student and corporate marketing occurred, and Director of Pro Marketing at Thumbtack, focusing on the acquisition and engagement of service professionals. Allyson's background also includes significant positions at Intuit, where retention marketing and global product management were key responsibilities, and consultancy roles at The Boston Consulting Group. Educational credentials include an MBA from Stanford University and dual degrees in Political Science and Business Administration from the University of North Carolina at Chapel Hill.