Nicky C.

Nicky C. is an accomplished professional with extensive experience in business development, sales, and marketing across various industries. Currently serving as Senior Channel Business Development Manager at Best Choice Products, responsibilities include optimizing product performance, enhancing revenue through strategic pricing and marketing initiatives, and collaborating with cross-functional teams. Previous roles include Global Category Manager at Newegg, where category strategy and partner acquisition were key focuses, and E-commerce Account Manager at Rakuten.com, managing a diverse portfolio of merchants. Nicky's background also includes leadership positions in energy consulting, operations coordination, and event management, complemented by a B.S. in Electrical Engineering from UCLA.