Susan Gilliland

Susan Gilliland is an experienced marketing professional currently serving as the Marketing Director at BWH Hotels since February 2021, focusing on partner and business development as well as B2B marketing initiatives with high-profile partners. Susan has previously held the position of Associate Director of Marketing (Worldwide Sales) and Sr. Manager of Marketing at Best Western® Hotels & Resorts, enhancing brand strategy and partnership marketing. As an Independent Consultant from 2017 to 2018, Susan supported various clients in communications, loyalty programs, advertising, and public relations. Susan's earlier career includes notable roles at Travelodge Canada and Royal Host Hotels, where Susan managed comprehensive marketing efforts for numerous franchised hotels and launched successful consumer loyalty programs. Educational qualifications include a Master's Certificate in Marketing Communications Management from the Schulich School of Business and a Bachelor of Applied Communications from Mount Royal University.