Nik Ivanov

Nik Ivanov is an accomplished professional with extensive experience in CRM and marketing within the betting and gaming industry. Currently serving as the Head of CRM (Sports) at bet365, Nik leads a global team and collaborates with executive and data teams to develop comprehensive CRM strategies. Previous roles include Head of Marketing at Fuse Media and Head of CRM Data & Technology at Paddy Power Betfair, where responsibilities encompassed managing large teams, optimizing marketing technologies, cultivating customer engagement strategies, and driving data integration for dynamic marketing campaigns. Nik holds a CIM Postgraduate Diploma in Marketing and a BA in Business Management with a focus on Marketing.