Margot Boyer-Dry

Margot Boyer-Dry is a seasoned strategy lead at Upperquad since March 2022, focusing on brand identity and copy for tech clients. With extensive experience in journalism, Margot has contributed to prominent publications including The New York Times, New York Magazine, and The Guardian, emphasizing societal impacts of capitalism. As the creator of a well-received newsletter, Margot engages over 100,000 subscribers with insights on brand strategies. Additional roles include managing editorial projects for Google and Facebook, as well as developing brand positioning and copy for various clients such as Nova Credit and Klarna. Margot holds a Bachelor of Arts in Religion and French from Wesleyan University.