Darya Siarheyeva

Darya Siarheyeva is an experienced Lead BI Analyst currently at Betera since June 2022, previously serving as a Web Analyst. Prior to this role, Darya was a Web Analyst at Vizor Games from October 2021 to May 2022, focusing on event tracking, Google Analytics, and web analytics tools. Darya also held the position of Data Analyst Team Lead at NT Technology from April 2018 to October 2021, where responsibilities included ad campaign mediaplanning, media strategy development, and creating analytical environments. Darya possesses a Bachelor’s degree in Marketing with a specialization in advertising from Belarusian State Economic University, obtained between 2014 and 2018.