Kristina Pozdniakova

Web & Marketing Analyst at Betera

Kristina Pozdniakova is a skilled Web & Marketing Analyst currently at Betera, focusing on A/B testing for advertising campaigns and user activity analysis using tools like Google Analytics and Yandex Metrica. With significant experience as a code reviewer for Practicum, Kristina offers constructive feedback on student projects in Data Science and Data Analysis, achieving a high satisfaction rating. Previous roles include Data Analyst at the Charitable Foundation "White Iris," where Kristina analyzed donor data, and Senior Media Buyer and Marketing Analyst at Madcat, where advertising campaigns were managed across various platforms. Kristina also held positions as an Online Sales and Content Specialist at iPoint and a Content and Vendor Relations Specialist at OZ.by. Kristina's educational foundation includes a Bachelor's in Management from Belarusian State University and training in Data Science from SkillFactory and Yandex Practicum.

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