Talita Conti Frederico

Talita Conti Frederico is a seasoned professional with extensive experience in alliances, partnerships, and sales leadership. Currently serving at Betha Sistemas since June 2023, Talita has previously held significant roles at Innova Connect Sistemas and Ema, focusing on sales, relationship development, and channel partnerships. Talita began the career at Betha Sistemas in various finance and commercial positions from 2016 to 2019. Talita holds an MBA in Communication and Marketing with a focus on customer relationship management from Universidade do Extremo Sul Catarinense, as well as a bachelor's degree in Administration from the same institution.