Erica Poole

Erica Poole is a marketing professional with extensive experience in brand marketing and event management. Currently serving as the Director of Marketing at Better Beverage Bureau since January 2024, Erica Poole previously held the position of Executive Director, Brand Marketing & Events at Patrick Henry Creative Promotions Inc from September 2014 to January 2024. In this role, Erica Poole led a team to enhance beverage brand visibility and engagement through strategic partnerships and consumer-focused initiatives. Erica Poole's career also includes various roles beginning as an intern and culminating in senior leadership positions in brand marketing. Erica Poole holds a Bachelor of Arts degree in International/Global Studies from Texas A&M University.