Keona Proctor

The Better Housing Coalition (BHC) is the Richmond, Virginia region’s largest nonprofit community development corporation. BHC creates high-quality homes for residents of modest means, and empowers them with programs and tools to help them reach their fullest potential – at all stages of life. Our mission: to change lives and transform communities through high-quality, affordable housing. Our vision: To ensure that every citizen in our region, regardless of their economic status, has good choices in where they live and how they reach their fullest potential. Our values: We Build Opportunities for People and Communities- While our primary lines of business involve bricks, mortar and building, our ultimate goal is to help people and the places they call home realize their fullest potential. We Care, We Learn, We Share- We are passionate about our work and each other. As we move towards our mission, we are open to taking calculated risks as long as we learn and grow from these experiences. We want to share our knowledge with one another and our industry to improve community impacts. We Do What’s Right and Not What’s Easy- We stand for integrity. In everything we do, we want to be held accountable for quality, meaningful and respectful service to our residents, partners and colleagues. We Embrace Change for Good- We seek innovative thinking and action to result in greater efficiencies and effectiveness to advance our mission, improve our company and realize positive community change. We Strive to Be the Best While Having Fun- We want to be the best employer, partner and industry leader in making good things happen for the families and communities we serve. We want to utilize the highest standards of excellence in all aspects of our business. As we go about doing our work, we want to have joy in our hearts and smiles on our faces.