Steve Wangler

Steve Wangler is a seasoned professional in sales and business management with extensive experience across multiple industries. Currently serving as the Senior Vice President of Sales at Better Sour since May 2024, Steve leads Go To Market strategies and collaborates with the existing sales team on opportunities with brokers, distributors, and retailers. Prior to this role, Steve had a successful tenure at The Good Crisp Company as VP of Sales, overseeing enterprise strategy and market execution across the US and Canada. Steve's career includes significant positions such as VP Sales & Analytics at KeVita, where engagement with retailer and wholesaler partners was prioritized, and VP Sales at 34 Degrees, where revenue doubled in two years. Earlier roles include leadership positions at SPINS, MillerCoors, Heller Distributing, Nabisco, and PepsiCo, showcasing a consistent track record of driving sales growth and improving operational performance. Steve holds an MBA from the UNM Anderson School of Management and a BS in Business Administration from the State University of New York at Fredonia.