BetterMe
Kateryna Mykytchenko is a professional UX writer with extensive experience in content creation across various companies. Currently working at BetterMe: Health & Fitness since December 2021, Kateryna has previously held roles as a copywriter at MURKA and a content writer at NOOSPHERE. Prior experience includes teaching English at Green Forest. Kateryna holds a master's degree in Germanic languages and literatures, including translation, from Dnipropetrovs'kij Nacional'nij Universitet, attained between 2012 and 2018.
BetterMe
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BetterMe is a health and wellness platform that caters to over 150 million users by providing a tailored, bio-individual approach to fitness and well-being. With 5.5 million monthly active users, BetterMe has been recognized as one of the top 3 apps for guided workouts globally by Apple in 2022. BetterMe has developed two supportive apps, BetterMe: Health Coaching and BetterMe: Mental Health. The company launched BetterMe Store with athleisure and wearables to improve users’ experience, as well as to give them the motivation to reach their goals.